Basic SEO Techniques To Boost Your Organic Traffic In 2020

Today I will provide you some best basic SEO techniques to increase your organic traffic from Google as well as I will also mention how to improve your site performance within one month.

Learning SEO is a very difficult part for newbie bloggers that is why many people waste money to buy courses, watch videos, etc.

I am not saying that watching videos or buying courses is a total waste of money or time but you will have to gain your knowledge by working on your own ideas.

Table of Contents

What Is Basic SEO

SEO is search engine optimization that helps you improve your current business to grow or make money by getting millions of traffic from Google.

When you search on google about educational stuff or related to your problems you see a lot of blogs and websites providing information or solutions to your problems.

If you want to grow your business in the online market then you must learn basic SEO and after this, you will be able to optimize your blog to drive organic traffic to your blog.

List Of Basic SEO Techniques To Improve Organic Traffic

On-Page SEO
Off-Page SEO
Fixing Errors
Improve Website Speed
Creating Quality Content

These are the SEO techniques to improve your organic traffic and if you work on these factors you will be able to increase your performance up to 300 times.

Now, let’s move to our first factor which is very important to know why you need to learn basic or advance SEO in the digital marketing world.

Related post: 11 Easy Ways to Drive Massive Traffic to Your Website For Free

This post contains affiliate links (I don’t recommend anything that I don’t believe in), meaning at no extra cost to you, I might receive a small commission for purchases made through these links.

On-Page SEO

Learning about basic SEO also contains some advanced knowledge on On-page SEO and it is necessary to understand how On-page SEO can improve your visibility in Google search.

There are multiple tasks that you should follow to work on On-page SEO techniques and if we talk about them here is the list of some On-page SEO techniques.

Customize Your Website Pages
Create High-Quality Content
Optimize Your Title And Meta Description

There are a lot of other points in On-page SEO but I will only cover some decent and effective methods of On-page SEO techniques.

Customize Your Website Pages Like A Pro

There are tons of bloggers who do not have enough knowledge to customize a blog like a professional designer.

But proper customization of your blog is important because if your website is not fully customized with navigation menus then it is hard to crawl your website by Googlebot.

Also, It’s important to SEO optimize your blog if you want to get approval from Adsense, you must customize your web pages with Elementor, Thrive Architect Plugin or you can SEO optimize your blog using one of the best WordPress themes.

It will also show how much passion you have for digital marketing and how well you have designing skills in the blogging field.

Create High-Quality Content

Creating high-quality content is also a part of On-page SEO, many bloggers ignore it but Google doesn’t.

Giving the right and genuine information to your readers is very important for your performance and website growth.

I got many messages on Instagram where newbie bloggers say that they are not getting any traffic.

After analyzing their website I find that they do not have any quality content but they keep publishing content without adding any value.

There is no point if you are making your content 100% free from plagiarism but having zero value for users.

As I said before in my previous article a poor quality content can’t drive organic traffic or if you also promote your website without having value then it will increase your bounce rate and in the end, you will lose your current ranking.

Optimize Your Title And Meta Description

It’s the basic SEO that you need to optimize your title and meta description. It will help you to increase your website’s CTR.

CTR will improve your website user behavior and it is a signal to Google that your website is adding something unique and giving the right information to the user.

Nobody will tell you how you can improve your CTR which will help you to drive organic traffic from Google to your website.

Check out the last seven days of tests after optimizing the title and meta description.

It’s not as hard as you think to optimize your blog posts title and description. You just need to target those keywords that you see in your search console.

Off-Page SEO

In the basic factor of SEO, Off-page SEO is very important to know.

When you work on your On-page SEO then the second part of SEO is also important and can be hectic for you because when you share content on social sites it can look spammy and it takes time and patience to build quality backlinks for your blog.

There are multiple tasks that you should follow to work on Off-page SEO techniques and if we talk about them here is the list of some Off-page SEO techniques.

Creating Commenting Backlinks
Sharing Content On Social Sites
Keyword Research
Create Quality Backlinks

Are Commenting Backlinks Still Makes an Impact?

When we talk about commenting backlinks it means we left a link into the comment box when we try to make no-follow backlinks.

No-follow backlinks still have importance in the eyes of Google and if you are creating 100 backlinks then it is necessary to have up to 30 no-follow backlinks, the rest of the 70 should be do-follow backlinks.

Sharing Content On Social Sites

When you publish your content there is no auto-sharing option to tell people you have something unique to learn.

You have to share your content with other people and when you interact with people using your genuine content they will be your loyal audience.

You can share your content on Pinterest, Facebook, Instagram, Linkedin, and Twitter. Also, forum websites such as Quora, Reddit are best to share your ideas.

Before sharing on social sites you should only target your niche based audience that will help you to reach more people.

Related post: 11 Actionable Ways To Get Massive Traffic From Pinterest

Keyword Research

In the blogging field, finding keywords are most important and keywords play a key role in your website or business growth.

If you are a new blogger then you must find some low competition keywords which will help you to rank fast in google SERP and if you want to see quick results then try to find some long-tail keywords and create quality content on them.

You can use premium SEO tools such as Semrush or Ahref to find keywords and to do other SEO research.

If you have not much money to invest in these tools you can use Ubersuggest, which is a free SEO tool by Neil Patel, and it can provide you hundreds of keyword ideas.

Create Quality Backlinks

When we think of creating backlinks as a newbie blogger we think it is a hectic and hard-working job because getting high-quality links are very hard and sometimes you need to pay to get quality links.

There are two types of backlinks that are important for ranking in Google SERP.

Do-Follow Backlinks
No-Follow Backlinks

When you leave your link on another’s website or when somebody gives a quick suggestion by sharing your webpage link with a href tag, the signal goes to Google that somebody referred to this website having something helpful and unique which helps Google to give value to your webpage.

It helps you to rank fast in Google and also increase your authority and trust flow, which is called do-follow backlinks.

No-follow backlinks are links with a rel=”nofollow” HTML tag applied to them. When somebody only provides you No-follow backlinks the nofollow tag tells search engines to ignore that link.

And when Google crawler finds these kinds of links the signal goes to Google that these links are not much important than to Do-follow links.

Some people only focus on creating commenting backlinks that look spammy in the Google eye and it can drop your ranking as well.

If your site is new or one year old then there is no need to create tons of backlinks instead you should focus on your content quality, which is a very important SEO factor.

Fixing Errors

If you are a new blogger then you are lucky to know that fixing errors from your site can improve your search performance because every newbie does not know about site errors.

There are a lot of errors you can face on your website such as 404, 502, etc. there are a lot of videos on youtube where you will get solutions to these errors.

Also, you can audit your complete blog for free using Ubersugget’s site audit feature. It will find out all errors and also show you what you need to do to get rid of those errors.

Improve Website Speed

I hope you understand the above factors that I have explained and now, you need to know why website speed can be good for your ranking.

If you have read Google webmaster policy then you must have seen that they have mentioned your website speed will also decide your ranking.

Then how can you improve your website speed, if you are not using cloud or VPS hosting? Do not worry if you are using shared hosting from any local company.

Here’s how to improve your website speed:

Use a light-weight and a premium WordPress theme.
Customize your theme with Elementor pro or Thrive Architect.
Use plugins like W3 Total Cache, Wp Rocket, Swift Performance, or any other cache plugin to speed up your blog.
Keep your images optimized with plugins.
Only use must-have WordPress plugins. Avoid installing plugins that are not important.

Create High Quality and Engaging Content

Do you know you can rank in Google without creating high-quality backlinks or even zero backlinks?

When we talk about quality content there is no need to create backlinks for that and you will automatically rank in google after 6 or 7 months depending on your keyword.

If you have any blog post ideas then you should keyword research using your ideas and find low competition keywords to rank on Google.

When you will find your keyword then also check your competitor’s website to learn how much engaging content they have and how many words they wrote.

Now, it’s time to mix your juice and make your high-quality content. A brief introduction, conclusion, as well as add some pictures in it.

There is no need to do keyword stuffing because it will hurt your ranking in Google.

So make sure you also find out how many times the keyword is mentioned in your competitor’s website or page.

Final Thoughts: Basic SEO Techniques To Boost Your Organic Traffic

I believe that you will surely work on these basic SEO techniques which will increase your web performance and these SEO techniques will also help you to drive more organic traffic.